Meet the Shaggs (1960’s The Shaggs Avalon Guitar)
Now, these are known as Shaggs models because they’re what the Shaggs played, not because of some big corporate endorsement deal! No one knows who sold the Avalon brand. Mailorder? An area music store? An auto supply store? All possible. Nor who made them. Nothing like them shows up in the reference books. I’m not even sure when they were made, but 1967 or ’68 is a good guess. Japanese guitarmakers were competing with the Europeans early on in the 1960s and some of the earliest ‘copying’ was of European models.